WHAT IS THE GREEN INNOVATION MATRIX

Learn where to start and how to track progress

The Green Innovation Matrix, also known as the Next Agents’ Holy Grail, is a simple visualization tool mapping where an organization is and where that organization wants to go in terms of Sustainability and Innovation capabilities. It can be implemented together with the ISO 56004 for a more robust Innovation Assessment.

BENEFITS OF THE GREEN INNOVATION MATRIX

Identify Where to Start

Map the sustainability and innovation potential and find your leverage points.

Build Confidence

List business arguments for advocating positive impact innovation.

Evaluate & Track Progress

Get tools for evaluation and to track progress.

Know your Path

Empower your organisation to find your own sustainable value path.

WHY THE GREEN INNOVATION MATRIX

Repeatable good decisions on how to proceed

Driving sustainable value is one biggest challenge for today’s businesses. Businesses see the potential, but while current operations take all the focus, it is hard to step back and know where to start. So often creating value and innovation from sustainability happens ad-hoc, in random processes that cannot be repeated.  

Sustainability and innovation should be driven by knowledge and not opinions. But it is hard to make good decisions on what actions to take without backed-up arguments.

With the Sustainability Innovation Assessment process we help you identify your organisation key leverage points for sustainable interventions that have best business impact.

HOW THE MATRIX WORKS

The Green Innovation Matrix is a simple 2-by-2 matrix that has a plot of 7 steps for both Sustainability and Innovation capabilities, as well as an underlying 3-step progress to drive transformation all the way from “Operation Efficiency”, to “Organisational Transformation”, to “Ecosystem Symbiosis”. The Matrix can be used as a starting point for a more structures Sustainability & Innovation Assessment, or used in isolation as a starting point for a discussion.